PWCC Stories and News

Research, scholarship, and thought leadership are constantly advancing at PWCC. Keep up with news about PWCC achievements and events here.

The Metaverse Economy

   Will the immersive and persistent virtual experiences of the Metaverse transform the way we live, work, and interact in the coming years? On August 18, 2022 (ET), Wharton faculty and industry experts led the new Wharton Executive Education program, “Business in the Metaverse Economy.” Moderated by Prof. Kevin Werbach, the program saw Profs. Barbara Kahn, ...Read More

Are Retailers Losing Money on Loyalty Programs?

   Subscription programs are increasingly popular among a wide variety of retailers including Amazon (Prime), Barnes & Noble (B&N Membership), and Sephora (Flash). These types of programs give members access to a set of exclusive benefits for a fixed fee upfront, but what are the implications for subscription businesses and customer retention? On June 27, 2022 (ET), ...Read More

Are We Facing the End of Globalization?

  Many experts are predicting the end of globalization. This seems to make sense given the 2008 financial crisis, the increase in economic nationalism, the COVID pandemic, the disruption of supply chains, and the outbreak of the Russia-Ukraine war. But should we really expect globalization to decline? On June 15, 2022 (ET), Wharton Prof. Ezekiel (Zeke) Hernandez ...Read More

Compliant, Dynamical Robots

  Recent years have seen a large interest in soft robotic systems, which provide new opportunities for machines that are flexible, adaptable, safe, and robust. These systems have been highly successful in a broad range of applications, including manipulation, locomotion, human-robot interaction, and more, but they present challenging design and control problems. On June 9, 2022 (ET), ...Read More