Silicon Dragon to Silicon Heartland

On May 10, PWCC invited Rebecca A. Fannin (CNBC contributor) to discuss her book Silicon Heartland, which takes readers on a tour of the new frontiers of high-tech innovation. The book serves as a contrast to China’s technology drive, increasing US-China frictions, and the decoupling of tech ecosystems.

The Metaverse Economy

Will the immersive and persistent virtual experiences of the Metaverse transform the way we live, work, and interact in the coming years? On August 18, 2022 (ET), Wharton faculty and industry experts led the new Wharton Executive Education program, “Business in the Metaverse Economy.” Moderated by Prof. Kevin Werbach, theRead More

Are Retailers Losing Money on Loyalty Programs?

Subscription programs are increasingly popular among a wide variety of retailers including Amazon (Prime), Barnes & Noble (B&N Membership), and Sephora (Flash). These types of programs give members access to a set of exclusive benefits for a fixed fee upfront, but what are the implications for subscription businesses and customerRead More

Are We Facing the End of Globalization?

Many experts are predicting the end of globalization. This seems to make sense given the 2008 financial crisis, the increase in economic nationalism, the COVID pandemic, the disruption of supply chains, and the outbreak of the Russia-Ukraine war. But should we really expect globalization to decline? On June 15, 2022Read More

Compliant, Dynamical Robots

Recent years have seen a large interest in soft robotic systems, which provide new opportunities for machines that are flexible, adaptable, safe, and robust. These systems have been highly successful in a broad range of applications, including manipulation, locomotion, human-robot interaction, and more, but they present challenging design and controlRead More

The Future of Global Food Security

On March 22, 2022 (ET), Penn Vet School Faculty members discussed challenges and opportunities surrounding global food security now and in the future. How do we balance agricultural productivity, efficiency, and sustainability? How does this look different in different geographic contexts? Southeast Asia, and in particular, China’s efforts to ensureRead More

Under Pressure: The Future of Urban Housing

On April 7, 2022 (ET), Hina Jamelle, author of Under Pressure: Essays on Urban Housing, joined Mark Willis (Senior Policy Fellow at New York University’s Furman Center for Real Estate and Urban Policy), Martha Kelley (Managing Director in the Merchant Banking Division of Goldman Sachs), and Simone Tarantino (serial entrepreneurRead More

Prof. Z. John Zhang Discusses ‘Smart Pricing’

On March 18, PWCC and Post & Telecom Press co-sponsored the book launch of Smart Pricing: How Google, Priceline, and Leading Businesses Use Pricing Innovation for Profitability by Prof. Z. John Zhang (Tsai Wan-Tsai Professor, Professor of Marketing, Director of PWCC). Panelists included Yuhuang Zheng (Associate Professor, Department of Marketing,Read More